As a digital marketer, building your email list is one of the most important things you can do for your business. However, getting people to sign up can be a challenge. Luckily, there are some sneaky list building hacks that can help you increase your subscribers without being spammy. Here are six of them:
1. Use a Scroll Box
A scroll box is a pop-up that appears when a user scrolls down your website. It’s less intrusive than a regular pop-up and can be used to offer a lead magnet or discount code in exchange for an email address. By using a scroll box, you can capture leads without interrupting their browsing experience.
2. Offer a Quiz or Assessment
People love quizzes and assessments, and they’re a great way to generate leads. Create a quiz or assessment related to your niche and offer it to visitors in exchange for their email address. Not only will you get more subscribers, but you’ll also learn more about your audience.
3. Use Social Proof
Social proof is a powerful tool when it comes to list building. If people see that others have already subscribed to your list, they’ll be more likely to do the same. Display social proof on your website in the form of testimonials, subscriber counts, or social media shares.
4. Host a Giveaway
A giveaway is a great way to generate buzz and attract new subscribers. Offer a prize related to your niche and ask people to enter their email address to participate. Make sure to promote the giveaway on social media and other channels to maximize your reach.
5. Create a Lead Magnet
A lead magnet is a free resource that you offer in exchange for an email address. It could be an e-book, checklist, or webinar. Make sure your lead magnet is high-quality and provides value to your audience. This will make people more likely to sign up for your list and become loyal subscribers.
6. Use Exit-Intent Pop-Ups
Exit-intent pop-ups are triggered when a user is about to leave your website. They’re a great way to capture leads that you may have otherwise lost. Use exit-intent pop-ups to offer a lead magnet or discount code to encourage sign-ups.
In conclusion, these six sneaky list building hacks are helpful and useful without being spammy. By implementing them, you can increase your subscribers and grow your email list. Remember to always provide value to your audience and make it easy for them to sign up. Happy list building!